January

19

3 Reasons Why Miva Merchant 5.5 is the E-Commerce Solution For You

Miva Merchant is the leader in online store creation, management and shopping cart software available today.  Miva is renowned as being the most customizable program for e-commerce operations.  Moreover, Miva makes the customization of storefronts simple with its user-friendly interface, extensive template system and the wide availability for third-party modules.  Nothing is out of reach for Miva Merchant storeowners.

Here are 3 Reasons why Miva is right for you and your business:


1. PCI & PA-DSS Compliance

Miva Merchant’s shopping cart will be 100% compliant with the new PA-DSS (Payment Application – Data Security Standard) guidelines by the July 2010 deadline.  Being compliant is a must for any sites that accept credit card payments or store confidential information in their databases.  If you are found to be non-compliant then your site faces serious fines.  Since a majority of small businesses could not afford to pay such fines, there is a strong likelihood that the sites could be forced to shutdown for non-compliance.  Therefore, it is imperative that you ensure you are following the guidelines. If you choose Miva Merchant as a solution to your e-commerce needs then you are already taking a giant leap in the right direction.

ControlScan has developed a tactical partnership with Miva Merchant to provide all-inclusive PCI compliance and security across any and all sites utilizing Miva Merchant Hosting.  Websites that use ControlScan’s services receive a seal from the company notifying customers that they are protected.  Generally, after posting this seal on their site, businesses will see profits from sales increase due to the sense of trust produced by the seal.  Trust, safety and security are keys to success in the world of e-commerce.


2
. Store Morph Technology (SMT)

This popular and powerful new feature allows users to create stores that are totally customized to their specific needs based on provided templates. Store Morph Technology is a huge advancement in the creation, design and management of e-commerce businesses.

With SMT, storeowners have total control over the layout and design of every single page of their store and can move things around however they would like. SMT also allows merchants to have a particular layout on one page and a totally different layout on another page unlike many other shopping cart software programs. SMT is renowned for its simplicity and use of basic HTML commands.

SMT allows stores to become more functional to their target clients and customers by modifying small yet important details of a site. This way not every Miva Hosting store looks the same – you can make your site stand out amongst the competition.


3. Miva Modules

Miva Merchant 5.5 presents its users with the ability to purchase third party software and plug-ins known as modules that go above and beyond the abilities of SMT.  These modules are great for the business owner because they are easy to install, allow complete customization of their sites and are very cost-effective and affordable.  They allow big changes to be made without having to pay exorbitant amounts to developers to perform custom programming.  This brings us to a common myth — often times, those that opt for so-called “free,” do not realize the large amount of money they will end up spending to create the custom programming needed to make their stores run the way the want.  In other words, “free” shopping cart programs end up being anything but free.

There are numerous modules on the market that aid in a wide variety of tasks including:

  1. Changing the physical appearance of a store
  2. Altering the experience that different visitors will receive
  3. Search Engine Optimization (SEO)
  4. Email Management
  5. Ordering and shipping
  6. Store and employee management

These are just three of the powerful features of the newest version of Miva Merchant – version 5.5 .

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